The Commercial Performance Academy

The Commercial Performance Academy is a suite of tools and trainings designed to build commercial capability in KAMs, NAMs, Sales Representatives, Account Executives, and all levels of Management. Our innovative trainings cover a wide range of business functions including (but not limited to):

Category Management

Negotiation and selling

Marketing strategy

Account planning

Supplier relationships

Leading high-performance teams

Revenue management

Staff and resourcing

Analysis and planning

Our innovative workshops are facilitated by senior commercial leaders who are passionate and skilled in people development. We use a blended learning approach, incorporating real life scenarios and practical activities to create an immersive learning environment that develops skills that stick.

We teach your teams how to think strategically, not how to regurgitate information.

Our Training Programs

Retail Immersion

An exciting retail business simulation where teams compete to run a store and win market share in a dynamic and competitive environment.



Practical and interactive training that empowers your teams with the skill to negotiate better outcomes for your business.



A training suite designed to enhance commercial capability across 11 critical competencies


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Our programs are tailored to meet your needs and drive maximum ROI.

Enquire now about enhancing your business' commercial capability.

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